About

Abhilash Veerabhadraiah is an Associate Director of Sales at FloBiz, an award-winning customer marketer, and a well-rounded sales and marketing leader with over 8 years of experience in consumer products, retail, tobacco, beverage, and FMCG industries. He is recognized as a strong communicator with a strategic and analytical mindset, disciplined approach, and the ability to translate a compelling vision into action. Abhilash is an expert in strategic planning, sales and marketing force restructuring, sales routine management and process, sales CRM systems, compensation, incentives, people, and customer business development. Abhilash's current role at FloBiz involves being directly responsible for sales and operations for PAN India, developing sales process, tactics, and execution strategies, hiring, coaching, and developing high-performance sales teams and sales leaders, building a repeatable, scalable revenue engine ready for high growth, and building alignment and integration across cross-functional groups. He is also responsible for building out sales enablement methodology, frameworks, play-books, and training sessions. In his previous role as an Assistant National Sales Manager at FloBiz, Abhilash led a nationwide offline sales team and mentored and guided team members in cultivating and capturing opportunities. He developed and implemented effective sales strategy and planning, coached the sales team on the technical aspects of the organization's products, and managed and oversaw the daily operations of the sales department. Abhilash also worked closely with the sales team to evaluate and assist in sales strategy and solution recommendations for prospective customers. Before joining FloBiz, Abhilash worked as an Area Sales Manager for Trade Marketing and Distribution at Godfrey Phillips, where he was responsible for end-to-end S&D management, planning, designing, tracking, controlling, and efficient usage. He also planned and executed performance incentives and sales promotion schemes for team members and retailers. Abhilash holds an MBA/PGDM in Marketing and Operations from SDM Institute for Management Development and a Bachelor of Engineering (B.E.) in Electrical and Electronics Engineering from P E S College of Engineering. He is also Lean Six Sigma Green Belt certified in Business Process Management. Abhilash's tech stack includes Salesforce, integration, and infra.