About

Abhinav Sahai is an entrepreneur with a passion for helping budding entrepreneurs and building a workplace culture of authenticity and excellence. With over 12 years of experience in the martech domain, Abhinav co-founded Irayo Technologies, which works both in the service side through marketing strategy and consulting, as well as the product space through building its own martech products and creating custom solutions that enable marketing and sales processes of small and mid-size businesses. As a bootstrapped business owner, Abhinav has experienced the struggles of entrepreneurship, especially the problem of profits. He researched how to ensure profitability for his business and found success with the Profit First method. Now, as a Profit First certified professional, Abhinav is on a mission to share the highly effective profit-first principles with other entrepreneurs, helping them become permanently profitable. Abhinav is also passionate about sports, particularly football, tennis, F1, and cricket. He closely watches matches to gain insights on himself, the team, and customers, which deeply influences his work. Abhinav speaks on topics related to entrepreneurship and digital marketing and has been part of the panel on successful agencies at the Grow with HubSpot event in Singapore. He is also the HubSpot User Group Leader in New Delhi. Abhinav has been covered in the media by The Week, Careers360, The Telegraph, SocialSamosa, Indipreneur, and IndiaPost. His specialties include digital strategy, product ideation and validation, marketing automation, Profit First methodology, and community building. Currently, Abhinav is the Certified Profit First Coach at Profit First Professionals - It's Your Business. Shouldn't Your Profit Come First? He is also the co-founder of Irayo Technologies and has served as an investor and advisor at Paris M1 and a startup mentor at the Indian Institute of Technology, Kanpur. Abhinav holds a B.Tech in Computer Science from RKGIT Ghaziabad and has relevant experience of 13.60 years as a research scientist and AI specialist.