About

Aditi Balaji is a Senior Product Manager at Zalando with a passion for solving design challenges and creating beautiful products. With over 7 years of relevant experience, she has a strong background in SaaS, B2B, ML/AI, rapid prototyping, and stakeholder management. Aditi has worked with several companies in the past, including SocialPilot and Freshworks, where she held senior product manager positions. At Freshworks, she was responsible for roadmap decisions, problem statement definition, and requirement gathering for a CRM SaaS. She drove execution from problem definition to launch, coordinated among design, engineering, and testing teams, and facilitated GTM activities by working closely with customer-facing teams like marketing, sales, presales, and support. Aditi also owned core CRM modules like Email, Phone, Reports & Dashboards, Deal Management, and Lead scoring. She collaborated with the machine learning team to build predictive models and bring intelligence to various CRM modules. Aditi also created low-fidelity prototypes for new features and iterated with UI designers and developers to arrive at a solution. She worked with agile development squads to release features at high velocity while clearing backlogs and tech debts. Aditi's educational background includes a Master of Business Administration (M.B.A.) in IT and Systems from the Indian Institute of Management, Lucknow, and a Bachelor's Degree in Instrumentation and Control Engineering from the National Institute of Technology Tiruchirappalli. Aditi's tech stack includes skills in product management, ML, AI, designer, test, and UI. She is a great team player and has a track record of successful product launches. Aditi is always eager to learn and is passionate about using technology to solve real-world problems.