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Amrutha Basker
Data-Driven Generalist | Ex-Tiktok | IIT-G
About
Amrutha Basker is a seasoned professional with over 6 years of experience in the Edtech and Social Media industries. She has worked with top companies such as Toppr, Tiktok, Apna, and currently Simplilearn. Amrutha’s key areas of competence include Product Lifecycle Management, Content Production & Strategy, and Program Management & Partnerships. She has hands-on experience in developing and implementing process flows for operations and developing product and content strategy. Amrutha is currently working as a Group Manager - Product Innovation at Simplilearn, where she leads the Roadmap, People, and P&L for Simplilearn Community with a lean rockstar team. In her past roles, she has worked as a Community - Partnerships & Strategy Manager at Apna, where she was part of the team building the first-ever blue and grey collar professional community in India. She scaled the community program from zero to 230+ partners and developed a comprehensive strategy to drive community growth & retention while improving the content ecosystem. Amrutha has also worked as a Manager - Partnerships & Content Programming at Tiktok, where she identified and closed strategic partnership deals based on product goals for #edutok of Tiktok. She managed the brand identity of 50+ educational brands like TedX, Career point, Aakash Coaching digital, LeverageEdu, etc on Tiktok and implemented content programming and partnership in collaboration with Technical, Operational, Marketing, and Growth teams. Amrutha holds a Master of Technology (MTech) in Biosciences and Bioengineering from the Indian Institute of Technology, Guwahati, and a Bachelor of Technology (BTech) in Biotechnology from PSG College of Technology. She is a Research Scientist with over 7.28 years of relevant experience. Amrutha has experience in managing projects involving cross-functional, multicultural, multi-lingual, and global teams.
Education Overview
• iit guwahati indian institute of technology guwahati
• psg college of technology
Companies Overview
• simplilearn
• apna
• tiktok
• toppr
Experience Overview
7.8 Years
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Experience
Skills
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analytics
Budgeting
Business Analysis
business development
Community Engagement
Community Partnership Development
Content Strategy
Contract Negotiation
Cross-functional Coordination
Cross-functional Team Leadership
Curriculum Development
Curriculum Mapping
Customer Relationship Management (CRM)
Data Analysis
Design
Digital Strategy
Educational Technology
Growth Marketing
Growth Strategies
Key Account Growth
Leadership
Market Analysis
marketing
MetaBase
Microbiology
Mixpanel
New Business Development
On-camera Hosting
operations
optimization
Periscope Data
Pre-sales
Product Innovation
Product Lifecycle Management
Product Management
product manager
Product Marketing
Product Strategy
Program Management
Project Leadership
Project Management
Public Speaking
quality assurance (QA)
Recruiting
Sales
Start-ups
Storyboarding
Strategic Partnerships
strategy
Team Management
University Teaching
Vendor Management
Video Production
Web
Web Content Optimization
Contact Details
Email (Verified)
amrXXXXXXXXXXXXXXXXXXXXXomMobile Number
+91XXXXXXXXXXEducation
iit guwahati indian institute of technology guwahati
Master of Technology (MTech)
2013 - 2015
psg college of technology
Bachelor of Technology (BTech)
2009 - 2013
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