About

Anish Krishna is a highly accomplished Brand Strategy Manager with over 3.78 years of experience in the field. Currently working with Byju's in the Brand Strategy and Consumer Insights division, Anish has a proven track record of success in driving growth and profitability through strategic planning and execution. Anish is an MBA graduate in Marketing from MDI Gurgaon and an engineering graduate from NSIT, University of Delhi (DU). He is a Gold Medalist from DPS Vasant Kunj and has received multiple scholarships from NSIT. Anish has co-authored 3 international publications, including a published paper on “Customer Service Experience and Satisfaction in Retail Stores” and a paper abstract on “Big Data Analytics in Retail Marketing”. Prior to joining Byju's, Anish worked as a Consultant with Deloitte USI S&O in the Customer Strategy division. He has also interned with PwC, FMS and Ministry of Skill Development and Entrepreneurship in different capacities. Anish has won multiple case study and b-plan competitions including Circus Maximus, XLRI by Airtel, HULT Prize, LIME and Carpe Diem by Hindustan Unilever etc. Anish has exhibited strong leadership skills while working in various clubs and has held multiple positions of responsibility in college. He loves taking part in social initiatives and making a difference to society. With a strong background in marketing and strategy, Anish is well-versed in utilizing big data to drive business growth. He has a deep understanding of customer behavior and is skilled in developing effective branding strategies that resonate with target audiences. Overall, Anish is a highly skilled and motivated professional with a passion for innovation and a proven track record of success in the field of brand strategy.