About

Anisha Shenoy is an accomplished Product Marketer with over 8 years of experience in the technology industry. Currently serving as the Product Marketing Head at kuliza, Anisha has a proven track record of driving digital transformation and delivering successful product launches. Anisha's expertise lies in market research, competitive landscape analysis, and product positioning and messaging. She has a deep understanding of target buyer personas and has executed successful GTM strategies for various product launches. Anisha has also been instrumental in driving customer engagement and advocacy, resulting in significant review generation and lead nurturing. Prior to her current role, Anisha has held senior positions at xoxoday and antworks, where she has led marketing efforts and played a key role in driving revenue growth. At antworks, Anisha was responsible for product marketing of intelligent digital workforce automation solutions. Her contributions included developing differentiated offerings, value propositions, and executing successful GTM strategies. Anisha holds an MBA in Marketing and Strategy from glim and a Bachelor of Technology in Computer Science Engineering from srm university. She has also completed her Higher School Certificate and Secondary School Certificate from dav public school and chinmaya vidyalaya, respectively. In addition to her marketing expertise, Anisha has a background in software engineering and research science. Her diverse skill set and experience make her a valuable asset to any organization looking to drive digital transformation and achieve success in the technology industry.