About

Anurag Saboo is a Co-Founder at DaMensch with over 10 years of experience in the e-commerce industry. He specializes in Product Management, Digital Marketing, Online Retail, Brand Strategy, User Experience Design, and E-commerce Supply Chain Management. Anurag has a keen interest in the Beauty & Personal Care, Apparel, and B2C industry. Anurag's expertise in the e-commerce industry has been honed through his work with some of the biggest e-commerce portals and brands in the country. He has worked with Nykaa and Snapdeal in the past and has led teams to develop both Android and iOS e-commerce applications. Both the applications were rated above 4.5 on respective app stores and got ranked in the top 5 shopping apps for over 6 months on the app stories. Anurag was responsible for the app revenue share growth to 85%. Anurag has a Bachelor's degree in Production and Industrial Engineering from the Indian Institute of Technology, Delhi. He also completed his High School education from Ryan International School. Anurag's tech stack includes Product Manager, Mobile, Web, Android, and iOS. He is currently working on hiring for leadership roles across all functions at DaMensch. Anurag's experience in the e-commerce industry and his expertise in various domains make him a valuable asset to any organization.