About

Aparna Ramesh is a seasoned Product Manager with over 7 years of experience in the technology industry. Currently working at Samsung Electronics America as a Product Manager for eCommerce, she is responsible for driving marketplace growth, omni-channel strategies, and data analytics. Aparna holds an MBA in Marketing and Strategy from IIM Lucknow and a Bachelor's degree in Information Technology from Anna University. Prior to her current role, Aparna worked as a Product Manager at CaratLane - a Tanishq partnership, where she was responsible for launching the omni-channel experience in apps, managing the prioritization of the omni-channel product roadmap, and driving joint closure and omni-channel business through store listings and pick-up services. She also performed extensive data analysis to understand consumer behavior and define business metrics for the Kids Jewellery category and proposed and implemented recommendations for changes to maximize sales and productivity. Aparna also worked as an Assistant Product Manager at Comviva, where she was responsible for defining long-term and quarterly product roadmap strategy through market research. She led the conceptualization of DigiTUPs - a self-service digital module to plug stock-out for distribution and conducted market, customer, and competitive analysis via client interactions and extensive research. Aparna's tech stack includes expertise in product management, mobile, and research science. She is skilled in product management tools like Aha and JIRA and agile frameworks and Scrum processes. With her strong analytical skills and experience in the industry, Aparna is well-equipped to drive growth and success in any product management role.