About

Argha Karmakar is a Corporate and Business Strategy professional with extensive experience in Marketing and MarCom management. He is an enthusiastic, disciplined, honest, and hardworking individual with a positive attitude, open to learning, working, and growing. Argha is full of sportsman spirit and a leader by choice. Argha holds a Professional Certificate in Corporate Strategy from IIM Bangalore Swayam Govt. of India and a Professional Certificate in Marketing Communications from MSBM, UK. He also has an MBA with dual specialization in Marketing and Operations and a Bachelor's degree in Technology in Mechanical Engineering. Argha has a diverse skill set that includes Business and Marketing Strategy, Brand and Product Management, Marketing Communications, Corporate Strategy, Digital Marketing, Leadership, Project Management, Exhibitions and Event Management, Automotive Industry, Market Intelligence, B2C and B2B Sales Management, Public Relations, Budget and Sourcing, National Cadet Corps - SUO, and Music - Visharad. Currently, Argha is working as a Business Strategy, Marketing and MarCom Manager at böllhoff group. His responsibilities include Product and Brand Management, Market Research and Intelligence, Market Trend Analysis, Market Segment Management, Business Strategy Management, Marketing Communications, Competitor Intelligence, Digital Marketing and Social Media Management, Public Relations and Advertisements, Exhibitions/Event Management (Internal and External), International Sales Statistics Analyst, Annual Marketing Budgeting and Sourcing, and Legal Agreements. Argha has previously worked at Komax as a PM - Marketing and MarCom, where he was responsible for Product Management, Market Segment Management, Strategy Management, Marketing Communications, and Competitor Intelligence. He has also worked at Subros as an Officer - Marketing and Sales, where he was responsible for Project Coordination - OE - Passenger Vehicle Segment, Program Management - OE - Passenger Vehicle Segment, MIS Preparation, Assess Market Potential, and Customer Engagement. Argha has a strong educational background, including a Professional Certificate in Marketing Communications for International Consumers from Metropolitan School of Business & Management (UK), a Bachelor of Technology (B.Tech.) + MBA (Dual Degree) in Automotive Engineering/Marketing/Operations from Lovely Professional University, and a 12th-grade degree in Engineering Science from Somerville School, Greater Noida. Argha's relevant experience in the industry is 5.69 years. He is also proficient in Product Management and Research Science.