About

Arpita Dutta is a highly skilled professional with 3.43 years of experience in product management and software development. She is currently working as a Student Product Analyst at drivewealth, where she has designed new features for digital financial products and experiences to increase user engagement in investment apps based on investing behavior patterns of Gen Z retail investors. Arpita has also recommended business strategies to increase user acquisition by promoting investment habits among Gen Z non-investors. She has analyzed data collected from 200 survey responses on Tableau and 15+ interviews of the target segment to identify requirements, investment barriers, and attitude towards personal finance management. Arpita has previously worked as a Student Consultant at Duke University, where she conceptualized the "Sparks+" program, defined vision and roadmap to assist 6000+ students at Duke with academics, community, and well-being, and increase student engagement by 30%. She has ideated three products for resource management and prioritized features collaborating with stakeholders from the Student Affairs office. Arpita has gathered requirements through 30+ ethnographic interviews, identified pain points, and optimized solutions in design sprints. She has implemented design thinking and agile frameworks to create user persona and journey, storyboards, and low-fidelity prototypes. Arpita has also worked as a Software Developer - Product at Temenos, where she evaluated 10+ UI features through cross-functional collaboration with engineering, UI/UX, and business teams to prioritize development and improve user experience. She has led a team of software developers to improve the "Multifonds" website supporting 30,000+ funds by UI enhancements, API integration, and E2E testing. Arpita has planned and developed customizable Web UI using Angular, leveraged by five internal product teams to redesign legacy software. She has moderated weekly scrum calls to monitor progress, identify roadblocks, and enhance collaboration in the engineering team. Arpita holds a Bachelor of Technology in Electronics and Communication Engineering from VIT and is currently pursuing a Master's degree in Engineering/Industrial Management from Duke University. She is proficient in product management, software engineering, UI, test, integration, Web, and AngularJS. Arpita is a highly motivated and detail-oriented professional who is committed to delivering results.