About

Arvind Kumar Attri is a seasoned Digital Marketer and E-commerce Expert with over 10 years of experience in the industry. He is currently working as a Digital Marketing Manager at Imarti Media Pvt Ltd, a Next-Gen Digital Marketing Company in Noida. Arvind is responsible for planning and budgetary control of all digital marketing campaigns, evaluating customer research, market conditions, and competitor data. He manages overall Performance Marketing, including Google Ads, Facebook, Native, Mobile Marketing, and Programmatic advertising. Arvind is an expert in Digital Campaigns for Google and Bing, Display Branding Campaigns, Google Merchant Account for E-commerce platforms, Media Planning and Buying, Third Party Advertising Associations, Revenue Optimization, YouTube Video Promotions, Amazon Marketing Services, Marketplaces Listing & Optimization, E-commerce Paid Campaigns, Display Inventory Buying, DSP, Video Promotion, Flipkart Ads, and Native Advertising. Prior to Imarti Media, Arvind worked as a Media Specialist at #ARM Worldwide, a Marketing & communication consulting company that provides global delivery for Digital, Public Relations, Content, Analytics & Technology. At #ARM Worldwide, Arvind worked on Ad Operation/Ad optimization, Affiliate Marketing, Adops Reporting, Google Adwords, Google Analytics, Search engine marketing (SEM) with expert experience on Google, Bing, and Yahoo. He was responsible for devising strategies to drive online traffic to the client websites, tracking conversion rates and making improvements to their website, developing and managing digital marketing campaigns, utilizing a range of techniques including paid search, SEO, and PPC, overseeing the social media strategy for the company's clients, managing online brand and product campaigns to raise brand awareness, improving the usability, design, content, and conversion of the client websites, and handling team management activities including task/resource allocation, administration, and ensuring completion of the task within the deadline. Arvind has also worked as an Assistant Manager Paid Media at Livspace. At Livspace, he was responsible for planning and executing all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns, designing, building, and maintaining their social media presence, measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs), identifying trends and insights, and optimizing spend and performance based on the insights, brainstorming new and creative growth strategies, planning, executing, and measuring experiments and conversion tests, collaborating with internal teams to create