About

Durgesh Deshmukh is a Senior Manager at Tata Motors with over 5 years of relevant experience. He is a highly motivated and results-driven professional with a strong background in management and digital marketing. Durgesh has a Bachelor's degree in Electronics and Communications Engineering from S.V.I.T, Nashik - University of Pune and a Master's degree in Management Studies from Jamnalal Bajaj Institute of Management Studies (JBIMS). Durgesh's experience includes working as a Management Trainee and Management Intern, Digital Marketing, PVBU at Tata Motors. During his time as an intern, he worked on a project focused on Online Reputation Management (ORM) and Technology Implementation. He was responsible for understanding the overall digital footprint of the organization, analyzing the existing structure of ORM at Tata Motors, and designing a database of 3000+ keywords for brands such as Tata Tigor, Tiago, Nexon, and Hexa. He also curated a list of 30+ social media handles and other platforms relevant to Tata Motors for tracking brand mentions. Durgesh's expertise in digital marketing and search has enabled him to facilitate the implementation of Sprinklr, a Customer Experience Management (CXM) tool to revamp the ORM process of the organization. He has also curated a database of 110+ UGC for future use to aid deeper consumer connection with the Brand. Durgesh's experience has equipped him with the skills to analyze positive, negative, and neutral sentiments to design report structures for generating insights that empower business decision making. Durgesh is a highly motivated and proactive individual who is passionate about delivering results. He is a quick learner and adapts easily to new environments. His excellent communication and interpersonal skills enable him to work effectively with cross-functional teams. Durgesh's passion for technology and his ability to think creatively make him an asset to any team.