About

Geethasaikrishna Anumukonda is an experienced Data Scientist with over 8 years of relevant experience in the field. Currently, she is working as a Data Scientist III at InMobi Commerce Cloud team, where she is responsible for developing ML-based solutions for user targeting in Display Ads, improving ROAS for brands. Prior to this, Geethasaikrishna worked as a Data Scientist - AdTech at Walmart, where she built models for predicting purchase probability in the next 28 days using historical purchase and browse behavior data. She also reduced the turnaround time for audience generation by building models on Spark ML and productionized pipelines for model and feature monitoring using PySpark. In her previous role as a Senior Data Scientist at Fractal Analytics, Geethasaikrishna developed models to predict the demand for a product from a retailer to optimize production planning in the FMCG domain. She also developed models to predict ice cream sales given a location and its related parameters to optimally place ice-cream cabinets of various sizes across stores in other new cities for an FMCG client. She solved the computational constraint for an ML solution developed by consultants by converting scalar functions to vectorized NumPy-based functions, thus helping to scale their ML-based solution with less compute resources. Geethasaikrishna has a Bachelor of Technology degree from the National Institute of Technology Warangal, where she studied from 2010 to 2014. She has a strong technical background and is proficient in Data Science, Research Science, ML, Python, Deep Learning, Mobile, NLP, Computer Vision, Search, Spark, AI, Web, Image Processing, Neural Networks, and more. Geethasaikrishna is an active volunteer for Papers We Love, an ML paper reading community at Walmart India center, where she organizes talks by connecting with other data scientists across teams and handles logistics of the sessions. She also gives talks on interesting papers in ML/DL. Geethasaikrishna is a dedicated and detail-oriented Data Scientist who is passionate about using her skills to develop innovative solutions that drive business success.