About

Himanshu Singh is a Senior Software Engineer at HCL with over 4 years of experience in the field. He specializes in Adobe Campaign Development and Adobe Analytics. Himanshu has a strong background in creating technical workflows, campaign workflows, and data schema. He is responsible for delivering campaigns with required business logic based upon tracking logs, segmentation logic, sampling, and exclusion. Himanshu has experience with web services protocols such as SOAP and has worked on API development. He is knowledgeable about current digital marketing trends and best practices on personalization and cross-channel marketing. Himanshu has also worked on customizing input forms and developing data models and schemas. He has developed highly advanced technical workflows to import and export data from different databases like ORACLE and MYSQL. Himanshu has experience working in a multi-cultural environment with a team and individually as per project requirements. He has created message center instances and push notifications for transactional messages. Himanshu has also built SOAP payloads for web service calls based on methods developed in the Adobe campaign and has integrated Adobe campaign with SMS/MMS channels. In his current role at HCL, Himanshu is responsible for developing campaigns and workflows on enhancements based on design specifications. He performs campaign maintenance and monitors daily workflows to ensure the quality of service. Prior to his current role, Himanshu worked as a Junior Associate and Graduate Engineering Trainee at Astrazeneca. He has a Bachelor of Engineering degree in Computer Science and Engineering from R. V. College of Engineering, Bangalore. He also completed his schooling from St. John's School. Himanshu's technical skills include software engineering, web development, MySQL, and integration. He is a highly skilled software engineer with experience in developing and executing complex campaigns and workflows.