About

Ila Bandhiya is a tech-savvy Associate Digital Marketing Manager with over 5 years of experience in integrated marketing, Pay-Per-Click, Lead Generation, Outreach, Email Marketing, SEO, and social media marketing. Currently working at Evince Development as a Digital Marketing Manager, Ila has a strong background in paid search and Search advertising. She is proficient in CRM, market analysis, e-mail marketing, and strategic development. Ila has previously worked at Evince Development as an Associate Digital Marketer and at x-byte enterprise solutions as an Associate Manager Digital Marketing. At x-byte enterprise solutions, Ila's responsibilities included staying up-to-date with market trends and technology that might benefit the company, leading outreach marketing initiatives aimed at improving company position and brand awareness, and developing digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition. She has also planned and executed all web, SEO/SEM, database marketing, email, social media, and Search advertising campaigns, measured and reported performance of all digital marketing campaigns, identified trends and insights, and optimized spend and performance based on the insights. Ila has experience in setting up and optimizing PPC search campaigns, writing copy for Email marketing Outreach and LinkedIn Outreach, creating various weekly and monthly marketing analytics reports, monitoring industry best practices, and preparing competitive analysis reports as needed. She has also identified missed SEO opportunities and worked with appropriate teams to make the corresponding SEO improvements. Ila holds a Bachelor of Engineering (B.E.) degree in Computer Engineering from a. d. patel institute of technology and a diploma in Computer Engineering from Government Girls Polytechnic, Ahmedabad. She has relevant experience of 7.69 years and is skilled in Search and Web technologies.