About

Ipshita Biswas is an Assistant Manager in Content Marketing with a strong background in digital marketing. She is a graduate of the Indian Institute of Management, Kozhikode, where she earned an MBA in Marketing & Strategy. She also holds a B.Tech in Electrical, Electronics and Communications Engineering from NIT Silchar. With over 4 years of experience in the industry, Ipshita has proven her skills in digital marketing and has numbers to back her claim. She has worked with companies like Pathpartner Technology and Cyd Tech Lab, where she has led teams and managed various digital marketing projects. Her expertise includes press release, social media management, SEO, content strategizing and creation, creatives ideation and conceptualization, email campaigns, employer branding, partner marketing, and organic lead generation. Ipshita is also an artist and writer, which has a big influence on how she functions. She has co-founded a college startup and has written for a global magazine. She believes that art cannot be separated from marketing. Currently, Ipshita is working as an Assistant Manager in Content Marketing for Enphase Energy. Her responsibilities include press release, social media management, SEO, content strategizing and creation, creatives ideation and conceptualization, email campaigns, employer branding, partner marketing, and organic lead generation. Ipshita is a Research Scientist and has experience working with web technologies. She is constantly exploring and experimenting to discover the best practices in digital marketing. Ipshita has a strong education background, having studied Science at Kendriya Vidyalaya and completed her schooling at St. Mary's Schools. She is a talented individual with a diverse skill set and a passion for marketing.