About

Jay Hariyani is a Growth Manager at Wint Wealth, India's largest bond investment platform. With over 6 years of relevant experience, Jay is a problem solver driven by curiosity to find answers to the most pressing growth questions. He is fluent in Growth Strategy, Performance Marketing, and Campaign Management. Jay has helped startups and companies from different industries such as Fintech, E-commerce, and EdTech generate desired results on a large scale. Jay's expertise lies in user acquisition and retention journeys, strategizing and executing right interventions across different pods including Product, Marketing, and Design. He analyzes customer behavior and develops campaign strategies for different customer segments. Jay collaborates with Design, Product, Engineering, and Data Science teams to develop and deliver compelling new personalized and automated customer journeys. Apart from his work, Jay loves learning new things and making a difference in the bigger picture by moving the needle on targeted KPIs. He is also a meme creator and can be found creating memes in a quiet corner with a coffee/tea in his hand. Jay's past experience includes working as a Campaign Manager (Performance Marketing) at Insane Marketers where he managed E-commerce, EdTech, and Coaching clients. He effectively managed large budgets on multiple channels to drive results and brainstormed new and creative growth strategies. Jay also managed a team of Media buyers, Content writers, and Designers. He ensured the development, execution, tracking, and reporting of media campaigns. Jay holds a Bachelor of Technology (B.Tech.) degree in Information and Communication Technology from Dhirubhai Ambani Institute of Information and Communication Technology. He also completed a Product and Growth Bootcamp from GrowthX in 2021. Jay's tech stack includes Data Science.