About

Jennifer Liu is a highly experienced founder and product manager with over a decade of relevant experience. Currently, she is the founder of Uplevel, a concierge service that connects individuals with personal development coaches based on their unique goals, needs, and preferences. Jennifer's vision for Uplevel is to make it easy for people to set up free intro calls with coaches and improve their personal and professional lives. Prior to founding Uplevel, Jennifer worked as a Senior Product Manager at Quizlet, where she led the cross-functional Engagement team, building effective learning experiences and driving mobile growth. She also launched a new interface for the core study mode, Flashcard Swipe, which resulted in a significant increase in study engagement. Additionally, she developed a personalization system that recommends next steps on a user's learning journey. Jennifer's contributions as a Product Manager at Quizlet, Inc. were equally impressive. She led the launch of offline access as a premium feature, doubling Android subscription conversion. As a member of the international team, she drove international traffic through SEO initiatives, launched a mobile nav redesign that increased new user activation, and improved consistency across platforms. Jennifer's educational background is impressive, having earned a B.S. in Computer Science and Engineering from the Massachusetts Institute of Technology. She also studied Chinese Language, Computer Science, and Technology at Zhejiang University and attended Newton North High School. Jennifer's technical expertise includes product management, mobile development, and Android. Her experience and education have made her a sought-after leader in the industry, and her passion for personal development and coaching has led her to create Uplevel, a platform that empowers individuals to improve their lives.