About

Kanupriya Verma is a creative leader and entrepreneur with a passion for rethinking profit for equitable growth. As the CEO of Ikai Asai, she empowers craftsmen, designers, and artists to thrive by building a community that fosters collaboration and creativity. Verma's work at Ikai Asai focuses on creating a global artisanal lifestyle brand while reimagining the value chain of the Indian craft sector. She believes that India's rich cultural and creative diversity has the potential to evolve into a global aesthetic language, and that fostering creative entrepreneurship at the grassroots level can enable a significant shift in the creative economy. Verma is committed to building an equitable economic model that ensures fair income and profit distribution among all stakeholders, rethinking profit in the process. With over 1.68 years of relevant experience, Verma has a track record of success in leadership roles. Prior to her current position at Ikai Asai, she served as the Chief Operating Officer at both Ikai Asai and CuroCarte. At CuroCarte, Verma helped redefine luxury through design intervention on rare crafts to create elegant and contemporary lifestyle decor. Verma's education history includes a Post Graduate Diploma in Management (MBA) from the Indian Institute of Management, Indore, as well as a Bachelor of Engineering (B.E.) in Computer Science from csvtu. She also completed the Creative and Cultural Businesses Programme at iim. Overall, Verma is a visionary leader with a passion for creativity, entrepreneurship, and equitable growth. She is committed to building a better world through her work at Ikai Asai and beyond.