About

Kat Schroeder is a highly skilled Data-focused Product Manager with over 10 years of relevant experience in the field. Currently serving as the Senior Technical Product Manager for Amazon Games App, Kat has a deep understanding of customer acquisition and programmatic advertising at scale. She has a proven track record of driving 100% YoY growth in team revenue by building and implementing scalable revenue attribution tools for automated social media advertising. Kat is passionate about bridging the gap between business and tech by creating functional insights and visual data storytelling for Sales, Marketing, and Product teams. She is an excellent communicator with exceptional business communication skills. Her ability to communicate and visualize analytical insights, data mining, and Technical Product Management sets her apart from her peers. Kat's specialties include Social Media advertising at massive scale, communicating and visualizing analytic insights, data mining, and Technical Product Management. She has also designed and implemented statistically significant experiments to identify scalable, ROI-positive advertisements on partner social media channels. Kat has designed and built statistical models and feature extraction systems using Amazon's Social Advertising assets and has led training for Marketing Teams in Business Intelligence and statistics, including an internal workshop series. Kat's education history includes a Master of Science degree in Information Quality from the University of Arkansas at Little Rock, a Graduate Certificate in Information Quality from the same institution, and a Master of Communication degree in Digital Media from the University of Washington. She also holds a Bachelor's degree in Communication and Social Science from the University of Washington. Overall, Kat Schroeder is a highly skilled and experienced Data-focused Product Manager with a passion for bridging the gap between business and tech. Her exceptional communication skills, deep understanding of customer acquisition and programmatic advertising at scale, and ability to create functional insights and visual data storytelling make her a valuable asset to any team.