About

Keshav is a results-oriented marketing and operations executive with over 17 years of experience leading sizable, cross-functional teams through the design and execution of progressive brand campaigns and global marketing strategies. He is currently the Head of Retail Software Marketing for Zebra Technologies in the Americas, where he empowers the front line in retail/ecommerce, manufacturing, transportation and logistics, healthcare, public sector and other industries to achieve a performance edge. Keshav has launched marketing programs that improved conversion rates, helped penetrate new markets, accelerated revenue growth, and shortened the sales cycle. He has extensive experience in brand management, product marketing, demand generation, planning & budgeting, contract negotiations, recruiting & training, team building & leadership, process redesign, and strategic decision making. Prior to joining Zebra Technologies, Keshav held senior marketing positions at Reflexis Systems, where he served as Senior Director of Retail Marketing and Global Marketing Director. He has a Bachelor's degree from the Indian Institute of Technology, Delhi, and an MBA from the Questrom School of Business, Boston University. Keshav's tech stack includes Spring, Java, Spring Boot, Software Engineer, Javascript, Microservices, P2P, Redis, MySQL, Jenkins, and Web. He is a skilled professional with a proven track record of success in the retail software marketing industry. Keshav is a strategic thinker with the ability to lead teams through complex projects and deliver results.