About

Manish Pradhan is an innovative and focused sales and marketing professional with over 18 years of experience. He is capable of working in an environment of constant change, challenges, and multiple objectives. Manish has proven credentials in conceptualizing and implementing strategic sales and marketing strategies that propel brands to success, ensure sales growth, and achieve profitability objectives. Manish is a digital marketing specialist who leverages an in-depth understanding of digital marketing, website creation, search engine optimization, search engine marketing, pay per click advertising, mobile marketing, Google analytics, display advertising, social media optimization, social media marketing, e-commerce marketing, content marketing, online reputation management, lead generation, Ad-sense & blogging, email marketing, growth marketing & hacking, internet marketing strategies & affiliate marketing, and optimizing user experience. He is skilled in developing effective social media content, message distribution, and engagement platform, enabling expansion of the organization’s brand messaging channels, increasing quality web visits, and lead conversions. Manish is specialized in all lines of product promotions and launches in rural and urban markets. He is effective in managing below the line activations including roadshows, trade fairs, agrotech, dealer meets, seminars, product free sampling, and Corporate Social Responsibility (CSR) programs. Manish is adept in conducting competitive analysis by keeping abreast of the latest market trends to achieve market share metrics, evolving market segmentation & penetration strategies to achieve targets. He has demonstrated the ability to manage and motivate cross-functional teams that achieve results. Manish is also an innovator and growth hacker with experience in all aspects of business formation, operation, finance, and management. He is effective in directing organizational operations, policies, and objectives to maximize productivity, analyzing complex scenarios, and using problem-solving measures to turn challenges into profitable opportunities. Currently, Manish is the CMO of Yugasa Software Labs, an award-winning global high-quality software development service provider that delivers world-class software solutions to clients of every size. He provides custom solutions around web, mobile, IoT & AI, and his team members do amazing things to help businesses across the globe solve their toughest challenges. Manish has a post-graduate diploma in Business Management and a diploma in Export Management from the Institute of Management Technology, Ghaziabad. He also has a Bachelor of Technology in Mechanical from J.C. Bose University of Science and Technology, YMCA. Manish has relevant experience of 23.37 years and is skilled in mobile, web, search,