About

Nava Teja Tummalapalli is a Senior Product Designer at Intuit with over 12 years of relevant experience. He holds a Master's degree in Human-Computer Interaction from Indiana University and has a background in engineering. At Intuit, Nava focuses on user acquisition and growth initiatives for QuickBooks ecosystem of products. He is responsible for innovating new experiences that enable users to discover, understand, purchase, and engage with QuickBooks products. His work is not only user-centered and data-driven but also holistic end to end. His design wavelength ranges from strategic thinking to deep interaction and visual design. Before joining Intuit, Nava worked as a User Experience Designer at Adobe. He designed an end-to-end experience from concept to launch for Adobe Acrobat's PDF tools and led UX for helpx.adobe.com, Adobe's Support website with an ecosystem of more than 45,000 pages translated and available across 60+ locales. He also standardized web UI patterns as part of Adobe's design system initiative by collaborating with designers across various teams. Nava's past experience also includes working as a User Experience Designer at Indiana University Data Science. Nava's tech stack includes expertise in designing, product designing, web, UI, and data science. At Intuit, he is designing and driving innovation for two key business opportunities - top of the funnel product experiences that improve and personalize user journeys in pre-purchase and first-time use of the product, and pricing models and plan selection experiences. Overall, Nava is a highly skilled and experienced designer with a focus on user acquisition and growth initiatives for QuickBooks ecosystem of products. He has a strong background in engineering and is proficient in a range of design and tech skills.