About

Neil Roy is a dynamic marketing professional with over 9 years of experience working with B2B technology and SaaS companies in digital marketing, demand generation, product and content marketing, and sales enablement. He is currently serving as the Vice President of Marketing at Moda, an omnichannel DTC marketing platform with data superpowers. Neil is responsible for managing growth for Moda and helping eCommerce brands in retention marketing with data muscles. He has worked with over 100 eCommerce brands in paid acquisition, website CRO, and email marketing, making him a DTC enabler. Neil's expertise lies in industries like BI, data analytics, ed-tech, and cloud computing. He has a proven track record of driving revenue growth and increasing market share for the companies he has worked with. Neil has also served as the Head of Growth at Moda and Head of Growth Marketing at Lifesight, where he led the growth marketing team and developed strategies for customer acquisition, retention, and revenue growth. Neil holds an Executive Program in Sales and Marketing (EPSM) from the Indian Institute of Management, Calcutta. He also has a Bachelor's degree in Information Technology from Symbiosis and completed his Higher Secondary Certificate in Mathematics and Computer Science from Birla High School. Neil is a tech-savvy professional with a strong understanding of various tech stacks. He has experience working as a Senior Software Engineer, which gives him an edge in understanding the technical aspects of marketing. Neil's relevant experience in the industry is 7.36 years, making him a seasoned professional in the field. Neil is a strategic thinker, problem solver, and team player. He is passionate about driving growth for businesses and helping them achieve their goals. Neil's expertise in digital marketing and data analytics makes him a valuable asset to any organization.