About

Parul Verma is a dedicated and motivated professional with a passion for marketing, brand communication, and product innovation. She is a Product Manager at Leena AI, a company that specializes in empowering enterprises to automate HR processes through conversational AI. Parul has completed her PGDM in Marketing and Analytics from IMT Ghaziabad, PGCP (Adv. & PR) from MICA, and BTech in Computer Science from Sharda University. She is constantly striving to widen her knowledge domain by taking up micro-courses on LinkedIn. Parul has over 7 years of relevant experience in the industry. She has worked as a Marketing and Product Strategist at Clevered, where she was involved in setting up the Email Marketing Channel, streamlining brochures for all Data Science Products, defining themes and communication messages for corporate and retail, and setting up Facebook Business Page for ScholarsPro. She was also part of the rebranding team for ScholarsPro and conducted customer research for existing services. She has headed inbound marketing and content strategies and built execution plans. Additionally, she has worked on building products and key value propositions for Mentorship (Corporate and Retail) and Analytics Expert Program for ScholarsPro. She has also worked as a Marketing Intern at IndiGo Airlines, where she learned about branding and PR strategies and worked on small projects such as ideating the format and promotions of the monthly in-flight magazine, Hello 6e, compiling a competitive study of Instagram campaigns, and evaluating sponsorship opportunities for IndiGo. Parul's hobbies include playing chess and other board games, reading, and participating in Toastmasters International. She is also skilled in product management, AI, research science, and data science. With her passion for learning and growth mindset, Parul is a valuable asset to any team she works with.