About

Pranav Kumar is a Digital Strategy and Transformation expert with over 12 years of experience in driving innovation and building products, platforms and ecosystems. He is currently a Senior Manager at Adobe, leading Digital Strategy and Solutions across the APAC region. In this role, he works with customers, global system integrators, advisory firms, and marketing agencies to build customer relationships and partnerships, leveraging leading technology and cloud-based solutions across culturally diverse markets. Pranav is a skilled digital experience strategist who helps businesses acquire new customers, improve digital conversions, and retain existing customers using content marketing, data marketing, and performance marketing. He is passionate about making the brands and organizations he works with better at delivering differentiated experiences to their customers. Before joining Adobe, Pranav worked at PwC, where he led the Management Consulting Practice as a Practice Lead, Global Delivery, Digital Strategy, and Customer Advisory. He was responsible for practice building, hiring, training, capability building, revenue, utilization, and project delivery for the Management Consulting Practice. In this role, he developed a tool to assess the digital maturity of an organization, led the delivery of a Digital Fitness Assessment for a Retail & CPG client, and developed a Social Media Risk Audit model for a financial institution to assess the risks associated with social media. Pranav holds an MBA in Strategy & General Management from Symbiosis Institute of Business Management, Pune, and a Bachelor's degree in Mechanical Engineering from Dayananda Sagar University. He also completed an Executive Leadership Program from Harvard Business School, a Leading Digital Transformation program from Indian Institute of Management Bangalore and University of Erlangen-Nuremberg, and a Master's Program in Data Science from Simplilearn. He is also certified in various Adobe solutions, Google Analytics, HubSpot, and Amazon AWS Solutions Architect Associate. Pranav's tech stack includes expertise in AWS, AI, ML, Data Science, Research Scientist, Search, and Mobile. He is a startup enthusiast, mentor, and speaker who is passionate about helping organizations transform digitally and build innovative products and solutions.