About

Praneeth Kumar is a Co-Founder at Vegrow, a company aimed at making farmers the most reliable suppliers of fresh produce. With over 10 years of relevant experience, Praneeth is extremely passionate about agriculture and loves to solve complex challenges using technology with a strong sense of business. Throughout his career, he has been at the forefront of bringing technology and farm innovations to solve problems of yield and cost critical for sustainable agriculture. Interestingly, being a farmer himself, he puts himself at the center of his innovations, impacting him as a grower, which is a rare perspective. Praneeth has been instrumental in bringing business model innovations to solve problems in agri-input, credit, and output value chains. He has worked with Agrostar as Lead- Strategy & Innovation and Sr. Manager- Credit Business, where he managed new states P&L and new business innovation. He also innovated data and technology-driven solutions for making quality credit available for farmers and helping farmers win. Praneeth's educational background includes a Bachelor's Degree in Mechanical Engineering from the Indian Institute of Technology, Madras. Praneeth's current role as a Co-Founder at Vegrow involves building a reliable and powerful network of good quality and progressive farmer and grower professionals and solving the challenges of the perishables supply chain to feed India with good and consistent quality fruits and vegetables. Overall, Praneeth's passion for agriculture and his expertise in technology and business make him a valuable asset to any company in the agriculture industry.