About

Prashansa Srivastava is a seasoned business strategy consultant with almost 9 years of experience in the field. Currently working at Bosch, she is responsible for identifying zones of innovation driven by market-led unmet needs and upcoming trends, and deriving market and business strategy for the identified domain of focus as part of the Innovation hub of Bosch India. Prashansa is also responsible for curating customer value propositions and business benefits with the help of emerging technologies like IoT and Blockchain in key focus areas of Automotive, healthcare, and Agriculture. Prior to her current role, Prashansa has held various positions at Bosch, including Deputy Manager and Assistant Manager. In these roles, she developed data models to curate performance indicators for the operations of shared services line of business, recommended corrective business actions to the president's office based on data-driven analysis, and was responsible for sales strategy and marketing collaterals for the commercial vehicle business vertical. Prashansa has also recommended central strategy for the adoption and positioning of 3D-printing for the global Bosch corporation. She has worked in and with multiple cross-functional and cross-geographical teams across the regional and global organizational level. Prashansa has a Master's degree in Market Strategy from the Indian Institute of Management, Bangalore, and a Master of Business Administration (M.B.A.) in Marketing for Product Managers from Audencia Business School. She also holds a Bachelor of Technology (B.Tech.) in Electrical Engineering from Birsa Institute of Technology, Sindri. Prashansa's tech stack includes Blockchain, which she uses to curate customer value propositions and business benefits. She is a strategic thinker with a passion for innovation and a demonstrated ability to drive results.