About

Rahul Gupta is an experienced software professional with over 6 years of experience in the financial/banking services and digital advertising industry. He is skilled in PHP, ETL, SQL, JSON, Unix, Shell Scripting, Batch Processing, Autosys, Python, and Mobile/Digital Advertising Technology. Rahul is a strong information technology professional with a Bachelor's degree in Computer Science Engineering. Currently, Rahul works as an Application Engineer at Talentica, where he is responsible for the Adcolony project, a digital advertising company. His role involves working on reporting and alert development using client's API and internal system data, generating ad-hoc reports, analyzing data using MySQL, Redshift, and Big Query Databases, and working on daily application issues, analysis, and providing a satisfying resolution to DSP/SSP partners. Rahul also compares reporting discrepancies between 1st party versus 3rd party reporting data and develops alerts according to discrepancy behavior. He configures and generates data files with their internal data management platform, tests multiple XML, Vast, MRAID tags, JavaScript js tags, Vpaid tags on different environments, and provides ad-hoc and scheduled reports to the customer and internal teams. Rahul is responsible for testing new features and bug fixes before deploying them on production. He validates JSON bid requests and responses and troubleshoots any related Real-Time Bidding (RTB) Programmatic issues, including bids, win notifications, and pricing. Rahul also works on different BI and ETL tools and Tableau data visualization tools. Prior to Talentica, Rahul worked as a System Engineer at TCS, where he managed the production management for Morgan Stanley. He was responsible for managing firms' profit loss (PNL), PnL reconciliation, and general ledger (GL) reporting throughout the year, and the firm's finance systems need to report YE PNL for management shareholder reporting. Rahul also worked as an Assistant System Engineer at TCS, where he worked on mobile supply chain and restaurant management projects. Rahul has a Bachelor's degree in Computer Science from Government Engineering College, Ajmer. He also has experience in technologies such as SQL, test, PHP, ETL, Javascript, Python, Android, Mobile, and MySQL.