About

Rahul Soni is a highly driven and accomplished professional with a wealth of experience in sales, key account management, marketing, and team handling in the e-commerce industry. Currently serving as the Lead at animall, Rahul has consistently demonstrated his ability to execute with high rigour and solve complex problems. Prior to his current role, Rahul worked as a Category Manager for Menswear and Home Furnishing at udaan, where he managed a portfolio of 50 Cr yearly from 20 accounts. He consistently achieved the highest ad revenue among key accounts and was the highest contributor to the category's overall target-based incentive. Rahul also successfully launched three brands through GTM planning, negotiations, and account management. He streamlined and optimized merchandising and marketing for the category, achieving 100% of the target in listing creation and fulfillment rate of key accounts, and maintaining a 97% or more order fulfillment rate over 12 months. Rahul also built a team of 200 executives, 20 regional managers, and 2 zonal managers as a Category Manager for Home Furnishing (Sales) at udaan. He scaled the home furnishing category from 1 Cr monthly GMV to 20 Cr GMV in 12 months, achieving the highest MOM growth in BU. Rahul holds a Bachelor of Technology in Mining and Mineral Engineering from Dr. B. R. Ambedkar National Institute of Technology, Jalandhar. He has a relevant experience of 5.35 years. Rahul is a problem solver with excellent analytical skills and an eye for detail. He is a growth hacker who can solve for brand launches and sales through planning and rigorous execution. Rahul is an asset to any organization looking for a highly driven and accomplished professional with a proven track record of achieving targets and scaling businesses.