About

Rajat Tyagi is a Digital Marketing Assistant Manager at Techmagnate, a premier digital marketing agency. With over 11 years of experience in the field, he is responsible for handling 360° digital marketing for the company. His passion for blogging is evident from his LinkedIn headline, where he mentions being a passionate blogger. At Techmagnate, Rajat plans and executes digital strategies to improve web traffic and conversions. He monitors and analyzes web traffic using web analytics and webmasters, and regularly analyzes web traffic from all mediums to improve the conversion rate of the website. He also plans and executes local SEO strategies to improve web traffic from local cities and SEO strategies to improve web traffic from international cities. Rajat is skilled in keyword research and planning for optimization using different keyword analytic tools. Rajat is responsible for monitoring and analyzing website and traffic quality and optimizing content, page title, heading tags, metadata, alt tags, interlinking, navigation structure, sitemaps, robots for websites, and all other website queries. He conducts bi-yearly website audits by analyzing the backlink profile and makes yearly plans and strategies for target audience and business keywords. Rajat interacts and guides the team of content, web development, business development, and web designing for regular website improvements. He plans and executes content marketing strategies to improve web traffic on both existing and new blog posts. He reports to the CEO and VP and handles their queries regarding the promotion of the websites. Rajat also looks after the team's on-page and off-page tasks and helps them improve the work quality if required. Rajat has worked with Accunite Solutions Pvt. Ltd. and Webindia Master in the past as an SEO cum Technical Content Developer & Editor and SEO cum Sr. Technical Writer, respectively. He has a B.Tech degree in Electronics and Communications Engineering from Uttar Pradesh Technical University. Rajat's tech stack includes web, search, research scientist, senior software engineer, and android. He is proficient in SEMRush, Raven, RankWatch, Google Analytics, Google Search Console, AdWords Keyword Planner, and Screaming Frog. Rajat's expertise in digital marketing and his passion for blogging make him a valuable asset to any organization.