About

Rijo T Mathew is a growth-oriented digital marketer with over 5 years of experience in helping organizations achieve results at scale. He currently works as a Digital Marketing Manager at CookieYes, a cloud-based cookie consent solution for websites to comply with the General Data Protection Regulation (GDPR) and ePrivacy Directive (ePD). Rijo has been building and leading high-performance marketing teams for the past 3 years, and his core strengths lie in understanding the levers for driving business growth and building scalable frameworks and processes to achieve it. He has worked across research, creativity, tech, and data, which has helped him collaborate with cross-functional teams to drive brand and product growth. Prior to joining CookieYes, Rijo worked as a Digital Marketing Manager at Mozilor Technologies, the team behind Webtoffee & CookieYes. He has also worked as a Digital Marketing Consultant at Flat Tummies, where he drove social media marketing across 5 social media platforms and strategized website content to improve visibility using SEO, SEM, and email marketing to generate sales. Additionally, he increased visibility and sales across 15 marketplaces and online retailers using strategies like sponsored ad campaigns, etc. Rijo holds a Master of Business Administration (MBA) from the Indian Institute of Management, Kozhikode, a PG in Data Science from IIIT Bangalore, and a Bachelor of Commerce (B.Com.) in Finance and Taxation from Mahatma Gandhi University. He is a research scientist and has relevant experience of 5.34 years. Overall, Rijo is a highly skilled digital marketer with a proven track record of driving business growth and building scalable frameworks and processes. He is a valuable asset to any organization looking to achieve results at scale.