About

Ritik Gupta is a Senior Manager in Digital Marketing at IAM Creative Communication, with over 4 years of relevant experience. He is responsible for curating digital strategies and plans for clients, which includes competitive analysis, way forward, and branding. Ritik also maps and tweaks digital plans to lead to better performance of media campaigns. He has experience handling brands across various verticals, including FMCG, Hospitality, E-commerce, service, etc. Ritik is an expert in cross-handling integration of teams, coordinating amidst social media, creative, tech, and other teams. He works closely with the creative and planning team, brainstorming ideas and managing a team of 8-10 people. Ritik is responsible for retaining existing clients and presenting weekly/monthly reports. He is also responsible for creating/presenting new business marketing pitches. Prior to his current position, Ritik worked as a Manager in Digital Marketing at IAM Creative Communication, and as a Digital Marketing Trainer at Digital Marketing Players. He holds a Master of Business Administration in Marketing from the Institute of Management Technology, Ghaziabad, and a Bachelor of Commerce (H) from Delhi University. Ritik's tech stack includes integration, and he is proficient in using it to deliver results for his clients. With his extensive experience in digital marketing and his ability to lead teams, Ritik is a valuable asset to IAM Creative Communication.