About

Rohan Aggarwal is a strategic marketing and communication professional with experience in the technology industry. He is currently working as a Manager - Growth and Retention at CleverTap, where he is responsible for driving and optimizing the on-boarding process for SaaS customers. He is a product expert and assists customers in driving end-user adoption, retention, and growth, while driving tailored recommendations and business strategies to aid account growth. Rohan conducts workshops to help customers identify and track measurable KPIs and success metrics that directly align with business goals. He helps customers grow with insights gleaned from their business' data and industry trends. Rohan has a Master's degree in PGDM - C, Strategic Marketing and Communication from MICA and a Bachelor's degree in Computer Science and Engineering from Manipal University Jaipur. He also attended Delhi Public School Gurgaon for his schooling. Before joining CleverTap, Rohan worked as a Software Developer at Secure Meters Limited, where he developed an Approval Management System responsible for forecasting collections and its approval. He also worked with Oracle to streamline legacy systems for the Marketing Department. Rohan has also worked as a MBA Summer Intern at VIP Industries Limited, where he devised and tested a Customer Loyalty Program for Club VIP across all channels. Rohan is a research scientist and software engineer with 4.36 years of relevant experience. He has a strong understanding of marketing trends and best practices and is a consultant and marketing thought leader. He has experience working in a highly charged environment with clients from various sectors such as E-Commerce, Media and Entertainment, FinTech, Ride-Hailing, Payments, Telcos, Stock Broking, Travel, Concierge, Healthcare, etc. Rohan has excellent communication and influencing skills and is passionate about helping customers achieve their business goals.