About

Rohit Tirkey is an entrepreneur and product marketing professional with over 8 years of experience in the industry. Currently, he is leading business and marketing efforts for Whatfix, a company that provides digital adoption solutions to enterprises. In his role as Product Marketing Manager, Rohit is responsible for designing and executing the go-to-market strategy for the company's products across different markets and geographies. Prior to joining Whatfix, Rohit was the Head of Marketing at Leap, where he was responsible for driving overall business growth by getting more people to sign up for the platform, enabling the sales team to sell better using product education content and materials, and designing and executing the GTM for Leap across different markets and geographies. Before that, he co-founded DoSelect, a tool that helped companies evaluate their potential developers better. As a co-founder, Rohit operated as Jack of all trades, but his primary responsibility was to ensure that the company had enough demand in the market. During his tenure, he led the marketing team to help the company build a brand and grow its business, represented the company at various forums, built a solid team of engineers, marketers, and sales reps, and raised multiple rounds of investment from angel investors as well as VCs. Apart from his professional career, Rohit has a love for photography and directing short movies. He also loves to play drums and discover and experiment with new recipes. Rohit holds a Bachelor of Technology (B.Tech.) Hons. in Computer Science from the National Institute of Technology Jamshedpur.