About

Rohitha Elsa Philip is a Brand Communication Specialist, Conceptualizer, Technical Blogger, Creative Content Writer, Technical Writer, and Mentor currently working as a Brand Communication Strategist & Conceptualizer at freelancer.com. With over 14 years of relevant experience, she has a proven track record of assisting brands in achieving top-line growth objectives via 360° research and custom consulting. Rohitha is responsible for consulting with C-level executives to develop and implement an effective enterprise-wide strategy that maximizes the value of service and gain brand visibility. She is also responsible for maintaining top-notch brand communication activities to boost sales and customer engagement. Her expertise lies in ideation of path-breaking concepts for corporate, conceptualizing and presenting ideas of brand-centric themes and collaterals, translating challenging briefs into wow concepts, and generating content for the company's communications through multiple channels. Rohitha also coordinates design (where applicable) so that words and graphics work together seamlessly to create powerful and persuasive messaging that connects the audience with the brand and mission of the organization. She has worked with companies like One Team US and Kodspider Technologies in the past, where she was responsible for technical content writing, marketing collateral, case studies, product documentation, digital marketing content strategy, blogging, website management, website content writing, and social media strategy. Rohitha holds a Bachelor's Degree in Electronics & Communication Engineering from Kerala University and has completed her Higher Secondary and High School education from St. Mary’s M.M.G.H.S.S. and Adoor respectively. Her tech stack includes Research Scientist and Web. Overall, Rohitha is a highly skilled and experienced Brand Communication Specialist with a passion for creating innovative and impactful brand strategies and content.