About

Shreyass Gopalan is a Marketing Analyst at Zoho with a passion for simplifying scheduling for sales, support, and hiring teams. He is a π shaped marketer, data storyteller, product content writer, and social media marketing specialist with a focus on growth learning and customer experience. Shreyass has a strong educational background, having completed an MBA from Amrita School of Business majoring in Marketing Management, Brand Management, International Business, Innovation & Entrepreneurship, Management Consulting, Data Storytelling, Marketing Communication, and Business Communication. He also has a Bachelor of Technology in Biotechnology from SRM University. Shreyass has 2.77 years of relevant experience, including a summer internship in the B2B SaaS market of appointment scheduling, where he conducted market research, developed personas, analyzed competitors, performed keyword analysis, and wrote long-form and multimedia content. He has also worked as a Project Trainee at Zoho and as a Member at HYPCCCYCL, an invite-only professional community where top B2B revenue leaders cross-train their GTM skills with VCs. In addition to his professional experience, Shreyass is an avid reader with interests in fantasy, fiction, and behavioral sciences. He is also learning and practicing content writing, copywriting, SM growth techniques, and data storytelling. Shreyass believes that creating valuable communication is the key to branding, and he has learned that building an inbound brand is a creative process that requires both art and science. Outside of work, Shreyass writes poetry, listens to music, hits the gym, and spends time with animals. If you're interested in connecting with Shreyass, he would be happy to talk more about his experiences and interests.