About

Shrinath V is an accomplished product strategy consultant and coach with over 19 years of experience in the field. He has worked with CXOs of global firms and startups, providing expert guidance on product strategy, product management, and product marketing. Shrinath has extensive experience in renewable energy, IoT, ML, and Next Billion Users domains, and has been recognized as a Google Developer Expert (Product Strategy) and a mentor at Google for Startups. Prior to consulting, Shrinath held leadership positions in firms like Nokia, MapmyIndia, and Motorola. Currently, he is an Expert Product Strategy Consultant and Advisor to CXOs at the Better Product Studio. He helps business and product leaders win by defining their business and product strategy, upskilling their teams on various aspects of product management, and in their go-to-market strategies. Shrinath's key projects include the development of a digital portfolio of analytics products for a leading analytics firm, which led to a multimillion-dollar acquisition by a global research agency. He also provided product leadership consulting to a $300mn IT products & services team, defined product roadmap, core value proposition, and design of next-gen UX for an AI/ML-based analytics suite for the renewable industry. Shrinath played a key role in closing deals worth $2 million+ and building a pipeline of $10 million+ for the AI/ML-based analytics suite for the renewable industry. Shrinath has also advised the CEO and senior leadership team of a social impact initiative working in the space of empowering rural women. He assisted in crafting their B2C and B2C offerings. Shrinath has coached product teams at leading firms such as GE Digital, Volkswagen IT Services, Intel, and Flipkart on various aspects of product management and productization of internal IT services. Shrinath has a PGDBM in Marketing from S.P. Jain Institute of Management & Research and is proficient in product management, ML, mobile, UI, and web. He has built a broad perspective about the world of products with his experience across domains and geographies, and shares insights on these with firms, startups, and enthusiasts over various channels.