About

Shruti Pimplikar is a highly skilled Product Manager with over 6 years of experience in the technology, healthcare, and education industries. She completed her MBA from Texas Christian University and is currently working with OYO, where she is responsible for creating product strategies for partner acquisition and retention throughout the product lifecycle. Shruti has worked on the entire product lifecycle, from conceptualization to launch, and is currently involved in launching these products in global markets such as South East Asia, US, Latin America, and UK. Before joining OYO, Shruti worked with Alcon as a Program Consultant for a year. She has also worked as a marketing consultant with Sabre and Smith & Nephew on digital marketing projects, including marketing research, product branding, competitor analysis, and long-term social media marketing strategies. Shruti has completed two part-time marketing internships with Young Women’s Leadership Academy and Greenwood Office Outfitters in 2017. Prior to her MBA, Shruti worked for 3 years as a Software Developer and Team Manager at a travel technology company in India. As a software developer, she worked on programming different travel product offerings. She led a team of 8 as a team manager to provide technical support for seven clients. She also managed and created timelines and ensured the performance of the company’s cloud-based SaaS platform. In addition to her professional experience, Shruti has volunteered as an English teacher for 5th and 6th graders for two years in a community school in India. She has also practiced and learned Bharatnatyam, an Indian classical dance for 8 years and has completed the stage performance certification. Shruti is an avid traveler and has been to 15 countries over the world. Shruti’s areas of specialization include digital marketing, social media marketing, marketing management, marketing consulting, marketing strategy, market research & analysis, business development, product management, project management, cross-cultural team leadership, team & project leadership, mentoring & advising, Microsoft Office, Tableau, Google Analytics Platform Principles, problem-solving, critical thinking, communications and training, and SharePoint. Overall, Shruti Pimplikar is a highly motivated and skilled Product Manager with a diverse set of experiences and expertise. She is always looking forward to new experiences and to grow professionally and personally.