About

Shubhanjana Sikdar is a Digital Marketing Manager with over 8 years of work experience, including 4 years in her current role. She started her career as a Software Engineer at Capgemini and PWC SDC before making a career switch to digital marketing. Shubhanjana is dedicated to her work and is always eager to learn new things, which has helped her succeed in both corporate and startup environments. Shubhanjana strongly believes in building great work relationships through empathy and teamwork. She understands the importance of putting in the effort to create a united team that can achieve anything. Currently, Shubhanjana works as a CRM Associate at roundglass, where she is responsible for managing customer relationships. In her previous roles, Shubhanjana worked as an Inbound Marketing Strategist at transfunnel consulting, where she was responsible for strategizing inbound marketing plans for clients, managing client relationships, and leading the marketing team for execution of client work delivery. She also worked as an Account Manager at targetg: digital marketing agency, where she managed multiple client accounts for end-to-end digital marketing activities, executed marketing automation tasks on Hubspot, and planned strategies for clients based on their requirements, industry benchmarks, and goals. Shubhanjana holds a P.G. Diploma in Digital Marketing from MICA and a Bachelor of Technology in Biotechnology from Heritage Institute of Technology. She is proficient in Software Engineering and has relevant work experience of 7.11 years. Overall, Shubhanjana is a dedicated and hardworking Digital Marketing Manager with a passion for building great work relationships and learning new things. Her experience in both corporate and startup environments has given her a unique perspective that she brings to her work every day.