About

Siddhant Vij is a highly motivated and passionate individual with a diverse background in entrepreneurship, digital marketing, and fitness coaching. He is currently enrolled at Scaler Academy, where he is undergoing a career transition into software engineering, with a focus on full-stack development. Siddhant is a qualified personal trainer and strength conditioning coach, with CPR and AED certifications. He has extensive experience in helping clients with weight loss and overseeing small group classes for youth basketball and soccer training. Siddhant's passion for health and fitness is evident in his commitment to coaching and his desire to help others achieve their fitness goals. Prior to his current career break, Siddhant co-founded and directed Growthvoltz System Private Limited, a D2C brand catering to content creators with a variety of physical products on eCommerce platforms. He was responsible for all end-to-end business decisions, including product research, design and development, sourcing, importing and listing products, sales, digital marketing, paid advertising and influencer campaigns, listing optimization and web traffic flows, customer experience, and business development. Siddhant also worked with online and offline sellers for the private label brand on a wholesale basis as a product vendor. Siddhant has also worked as a freelance digital marketing specialist, where he planned, developed, and executed digital marketing strategies to ensure branding and customer acquisition. He managed organic and paid marketing campaigns on social platforms like Facebook, Instagram, Twitter, Pinterest, and AdWords. He implemented data-driven conversion rate optimization and testing strategies to optimize web landing pages. Siddhant holds a Bachelor of Engineering (B.E.) in Mechanical Engineering from Birla Institute of Technology and Science, Pilani. He also completed his Class XII and Class X from Queen of Angels Convent. Siddhant's tech stack includes web development, research science, and testing. With 6.94 years of relevant experience, Siddhant is a versatile and skilled professional with a strong work ethic and a passion for learning and growth.