About

Simran Rana is an experienced Chief of Staff with 7.77 years of relevant experience in the field. Currently, she holds the position of Chief of Staff at brainsight, where she is responsible for managing the day-to-day operations of the company. Her previous experience includes working as a Marketing Communications Specialist at brainsight and a Product Marketer at vidyanext learning. At brainsight, Simran was responsible for ideating and creating marketing collateral for online courses, social media, and outreach. She curated the monthly newsletter, expert talks 'Psyked,' and lived experience online course 'Kokoro.' Her experience at vidyanext learning was focused on working closely with the Product team to develop a clear and compelling value proposition that addresses customer needs. She interviewed over 100 parents, tutors, and students to understand their needs, challenges, and aspirations. She researched, designed, and co-created a tutor workshop series to upskill tutors and help them identify different learning styles. Simran was also responsible for collateral and ideas for ad campaigns on Google UAC and Facebook. She optimized user acquisition cost for paid channels, increased organic visitors to the website by 20x, and improved user flow and navigation on the website. Demonstrating her ability to generate compelling stories, she created website content, ad copy, blogs, and articles. Simran holds a Master's Degree in Liberal Arts and Leadership from Ashoka University, where she completed her studies in 2015. She also holds a Bachelor of Arts (BA) in Psychology from Sophia College for Women, where she completed her studies in 2011. Her tech stack includes AI. Overall, Simran is a highly skilled Chief of Staff with a proven track record of success in managing operations, developing marketing collateral, and optimizing user acquisition cost. She is a strategic thinker with excellent communication skills and a passion for creating compelling stories.