Sourabh Kabra
AVP Testbook | Ex - Viu
About
Sourabh Kabra is an accomplished product management professional with over seven years of experience in the Ed-Tech and OTT Video stream service industries. He has a proven track record of launching successful products and managing their end-to-end lifecycle. Sourabh's expertise lies in working backwards from customers, establishing product vision and strategy, defining product specifications and user experience, and leading cross-functional teams to drive the product roadmap. Sourabh is passionate about using data to drive decisions and set strategy. He is currently working as the Assistant Vice President of Product Management at testbook.com, where he is responsible for handling growth, free user engagement, and monetization. He leads a team of six PMs, 30 developers, analysts, data engineers, four designers, and six QAs. Sourabh has launched two flagship products, Testbook Select and Testbook Supercoaching, and has launched 700 apps on the Play Store, each for one government exam. He is also leading the Inhouse Built CRM Product, where 3K users connect daily with 150K people directly. Sourabh has integrated Juspay with self-checkout screen and multiple BNPL, UPI, Netbanking, and Wallets. He has created scalable EMI for Select to improve the conversion rate and improved referral by 4X in the last eight months. Sourabh has also scaled engagement products such as Masterclass, Current Affairs, Study section - Learning and Practise, Live Test, and Quiz. His work has resulted in approximately 13 million monthly organic MAU, with 75% of traffic on the app being organic. Sourabh's past experience includes working as a Product Manager - Reach and Engagement at Viu, where he was responsible for organic growth and inorganic efficiency. He has also worked as an Assistant Product Manager at Vuclip Inc., where he defined the product roadmap, managed cross-functional teams, and was the SPOC for inter-operability between Vuclip and Telecom operators in SEA and SAARC region. Sourabh holds a Bachelor's degree in Computer Science Engineering from Vishwakarma Institute of Technology. He also has experience in product management, test, integration, Android, iOS, web, QA, mobile, research scientist, ML, and backend. Sourabh has relevant experience of 7.95 years, and his work has resulted in an app rating of 4.6, total exams covered of 1100+, active paid subscribers of 1
Education
• vishwakarma institute of technology
• central academy schools
• maheshwari vidya peeth surat
Companies
• testbook.com
• viu
• vuclip inc.
• micropro software solutions
Experience
8.7 Years
Experience
Skills
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Agile Development
analytics
Android
Backend
Business-to-Business (B2B)
C
C++
Content Marketing
CRM
Customer Experience
Customer Relationship Management (CRM)
Customer Retention
Customer Service
Data Analytics
Data-Driven Insights
Design
Digital
Digital Marketing
Electronic Payments
Excel
Growth Hacking
HTML
iOS
LESS
Marketing
marketing
Metrics
Microsoft Excel
Microsoft Office
Microsoft PowerPoint
Microsoft Word
Mobile
MySQL
operations
Payment Systems
PowerPoint
Product Development
Product Management
product manager
Product Service
Programming
quality assurance (QA)
Research
Resident Retention
Retent
Search Engine Optimization (SEO)
SEO
Software Engineering
SQL
Stakeholder Management
strategy
Teaching
Team Leadership
Teamwork
test
Value-Added Services (VAS)
Web
Web Design
WordPress
Contact Details
Email (Verified)
souXXXXXXXXXXXXXXXXXXXXomMobile Number
+91XXXXXXXX12Education
vishwakarma institute of technology
Bachelor's degree in Computer Science Engineering
2011 - 2015
central academy schools
Higher Secondary Education (H.S.C)
2008 - 2010
maheshwari vidya peeth surat
10 th grade
2001 - 2008
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