About

Sourabh Kala is a highly skilled and experienced Product Manager with a focus on complete product lifecycle management. He has over 2.5 years of experience in this field and has worked on various products, from road mapping to designing, development, and releases. Sourabh has a strong background in marketing and marketing management, which has helped him to drive user experience and make 10times.com a trusted platform to host events and attract potential attendees. Currently working as a Product Manager at 10times, the world's leading business events platform, Sourabh is directly working with the Co-founder and Director of the company. He is heading the Networking team, which is responsible for enhancing the overall networking experience of the event-goers. Sourabh is tackling problems at a massive scale and handling thousands of new business meetings between users on a daily basis. He has complete ownership of the user dashboard, including messaging, profiles, connections, etc. Sourabh's responsibilities at 10times include managing the product lifecycle from defining the roadmap, defining use-cases, writing PRDs, managing development and release, and monitoring and analyzing key metrics to continually optimize the product. He runs beta and pilot programs during the qualify phase with almost final products and samples. In Agile environments, he regularly reviews completed work and checks with users and analyzes data to ensure that it meets the user's expectations. Sourabh works closely with engineering, sales, marketing, and support to ensure business case and user satisfaction goals are met. He also conducts research to deepen their understanding of key segments and guide the product roadmap to meet users' needs and achieve business goals. Sourabh has worked with various companies in the past, including Cargill and Wittyfeed, where he conceptualized different ways to plan and execute ideas to capture rural customers using various marketing methods. He was also responsible for managing B2B marketing for new user acquisition product ‘OneFeed’ at Wittyfeed. Sourabh holds an MBA from the Indian Institute of Management, Indore, and a Bachelor's degree in Computer Engineering from SGSITS. He has also completed a Science Mathematics program from Success Higher Secondary School Shamgarh and studied at Saraswati Shishu Vidya Mandir Shamgarh. Sourabh's tech stack includes product management, research scientist, recommendation system, and blockchain. With 3.52 years of relevant experience, Sourabh has achieved various accomplishments, including being in the top 3 teams in Team Jam (