About

Sujit Jha is a highly skilled and experienced Product Manager with a strong focus on AdTech. With over 10 years of industry experience across sectors like OTT, Automotive, IT, and Entertainment, he is a data-driven and customer-centric professional with a proven track record of success. Currently working as a Product Manager at MX Player, Sujit is responsible for conceptualizing, ideating, building, launching, and scaling AdTech products from scratch. He is currently leading the development of MX Adserver, a cutting-edge platform designed to optimize ad delivery and monetization. Prior to his current role, Sujit worked as a Manager of AdTech and Adoperations at MX Player, where he was responsible for a range of critical functions. These included product operations, adops, and programmatic monetization, among others. Sujit was instrumental in configuring, managing, testing, and executing ad implementations through SDKs, Tags, and APIs. He was also responsible for integrating new monetization partner SDKs and testing their behavior, as well as integrating 3rd party analytics like MOAT, Nielsen, and others. Sujit's expertise also extends to programmatic monetization, where he worked on programmatic deals such as programmatic guaranteed, header bidding, and Facebook Audience Network. He developed yield optimization strategies by monitoring partners' performance and identifying opportunities to scale up inventory. Sujit's educational background includes a degree from the University of Mumbai. His technical skills include product management, testing, integration, and other relevant experience totaling 12.62 years. Overall, Sujit Jha is a highly skilled and experienced Product Manager with a strong focus on AdTech. He has a proven track record of success and is an expert in conceptualizing, ideating, building, launching, and scaling AdTech products from scratch.