About

Sumit Mukherjee is a Co-Founder of byooooob, an innovative UI/UX design company based in India. With over 5 years of relevant experience, Sumit has a unique 6 step UX design process that helps companies build usable products. He is known for his expertise in creating best-in-class digital experiences that are human-centric, usable, and scalable. Before co-founding byooooob, Sumit was the Founder of Brand Impetus, a UI/UX Design Company based in Kolkata, India. He has crafted a team of experienced UX designers who follow a tried-and-tested framework that ensures the outcome meets the highest standards. Sumit and his team use behavioral science and design thinking to empathize with customers, identify their pain points, and create solutions that enhance their experience with the product. Sumit's previous experience includes working as a Manager of Growth and Marketing at Quiph, where he worked on Facebook Ads, Social Media Strategy & Growth Hacking. He managed a small team of creatives and marketers, bringing down ad spends by more than 100%. He carried out innovative experiments to gain insights that helped improve KPIs and worked in a team to solve business problems. Sumit has a Bachelor of Technology (B.Tech.) in Computer Science from West Bengal University of Technology and completed his High School education in Science Non-Medical from Kendriya Vidyalaya. He has expertise in designing and UI and is always up-to-date with the latest trends in the field. Sumit's passion lies in helping companies build products that are not only visually appealing but also user-friendly. He believes in listening to user data, analyzing it, and building products that solve their problems. Sumit is a valuable asset to any team and can help companies achieve their goals by creating products that users love.