About

Svaroop A is a seasoned product management professional with over 11 years of experience in the field. He currently works as a Product Manager at limeroad.com, where he is responsible for driving the growth of the company's product portfolio. Svaroop has an impressive track record of delivering successful products and programs, having worked with some of the leading companies in the industry. Before joining limeroad.com, Svaroop worked as a Product and Program Manager at homelane, where he was responsible for launching the CRM system for lead management. He gained a deep understanding of user needs and identified product gaps to improve the user experience and efficiency. He also implemented a customer engagement platform, Webengage, with deep integration with the company's website, lead management system, and in-house BI platform. Svaroop has also worked as a Senior Manager of Product Management at Simplilearn, where he owned the post-purchase customer journey, enabling and increasing repeats and referrals. He conceptualized and launched various products related to the customer acquisition phase of the user journey, resulting in a 40% increase in lead conversion and a 6% AOV enhancement. He also spearheaded a major CRM UI and workflow revamp resulting in a 300% increase in revenue from referrals during his tenure. Svaroop holds an MBA in Marketing and Finance from the Indian Institute of Management, Tiruchirappalli, and a Bachelor of Engineering in Electronics and Communications Engineering from the National Institute of Engineering, Mysore. He has also completed a comprehensive 5-month Product Management Program taught by experts at upgrad.com. Svaroop's tech stack includes product management, integration, and UI. He is a highly motivated and results-driven professional who is passionate about delivering innovative products that meet the needs of users.