About

Tarun Rathi is a seasoned marketer with a passion for entrepreneurship, travel, and human psychology. As the Chief Marketing Officer at Spektra Systems, he leads the SEO, digital marketing, and branding efforts of the company. Prior to joining Spektra, Tarun co-founded and served as the Head of Marketing at Plan The Unplanned, a large travel community that organizes trips to over 50 destinations in India and abroad. During his time at Plan The Unplanned, Tarun led over 250 treks, visited numerous places across India, and grew the company's Instagram following from zero to over 25K followers in just three years. He also collaborated with top brands such as Insider, Under25 Summit, Bookmyshow, and Decathlon, among others. Tarun is a graduate of Sardar Patel Institute of Technology, where he earned a Bachelor of Engineering degree in Computer Engineering. He also attended Seventh Day Adventist Higher Secondary School. With nearly seven years of relevant experience, Tarun has honed his skills in analytics, design, CMS, email, video, paid ads, and other tools such as Google Analytics, Canva, Wordpress, MailChimp, Pepo Campaigns, Sendy, Invideo, and Facebook Business Manager. Outside of work, Tarun loves to explore new trails, meet new people, experiment with food dishes, and read self-help books. He is an avid Goodreads user and has a long list of recommended books on his profile. Tarun is available for contact via his Instagram account or email.