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A newsletter covering the inputs and outputs of developer tools and API first products.

Building in AI + Developer productivity space

A stealth startup is a startup company that operates in stealth mode, i.e. that avoids public attention. This may be done to hide information from competitors, or — as part of a marketing strategy — to manage public image. The phenomenon is well known in the venture capital (VC) community. Normally a company would only operate in stealth mode for the first couple of years. As investors may have to disclose funding a stealth startup, their names are made public, but often only a general summary description is known about the company. "Most entrepreneurs say they are in stealth because they are worried about competitors stealing their ideas. This can be a risk if you have such a simple idea that just by hearing it, someone can replicate it."​

Built Bloomreach Recommendations product.

Bloomreach is the World's #1 Commerce experience cloud backed by Goldman Sachs, Bain Capital, Sixth Street, Salesforce Ventures.

J P Morgan

Goldman Sachs Asset Management

Bain Capital Ventures

Sixth Street

Sixth Street Growth

Battery Ventures

New Enterprise Associates

Lightspeed Venture Partners

Salesforce Ventures

ChrisPC

TriplePoint Capital

W Capital Partners

NewView Capital

Stock Capital Banker

VII Ventures

Canyon Oak Ventures

Customer analytics and site optimization machine intelligence platform. The solutions are powered by the Web Relevance Engine (WRE), big data, machine learning technology. Its flagship product Bloomsearch uses big data and patented technology to analyze user's behavior and optimizes the structure, content of the site, thereby increasing the exposure of better information to search engines. Bloomreach SNAP is a cross-platform personalized discovery tool which enables site owners to ensure that customer finds what they search for. Provides tools and metrics for site owners to decide which products to show. Also includes an autosuggest and predictive search tool that gives customers relevant results using their natural language. Bloomreach Compass analyses products on the site and identifies opportunities for them to get discovered.

Customer analytics and site optimization machine intelligence platform

Led Platform efforts and revamped Xoxoday e-commerce rewarding business Plum from GMV to SaaS Infra product.

Xoxoday is the world's leading Rewards and Incentives infrastructure platform now acquired by Giift.

Giift, Rewards for everyone

Engage your customers & teams through end-to-end loyalty solutions.

Gift Management Asia Pte. Ltd. (Giift) drives the largest and most progressive global loyalty marketplace – a gateway to a new reality in loyalty. 
As industry influencers in transforming the perceived value of a loyalty currency, we've shaped market-first possibilities, including a worldwide network and loyalty market exchange, among others. It's about reinventing the loyalty journey with convergence, integration, and transparency.
The Giift marketplace is a network where loyalty programs and customers from anywhere worldwide primarily converge, interact, and engage. It goes beyond coalition within this sector. Harnessing the intelligence of technology, we have created a new industry segment, unifying the loyalty market, standardizing it, and thus redefining it. 
Our network, Giift Exchange Marketplace, stimulates interaction between programs and members, where any points, miles, and gift cards can be exchanged for other programs globally. Our lead solution in integrating mobile payment technology with a single loyalty point technology takes forward our pervasiveness. Our end-to-end loyalty technology shapes this hybrid and robust offering, bringing global scalability, simplicity, and seamlessness. Today, almost every industry sector, including Hospitality, F&B, Airlines, Insurance, Retail, Banking, Payments, and more, features on Giift Exchange.
We serve the multi-faceted loyalty industry across three main functions, including Loyalty Issuance, Loyalty Exchange, and Loyalty Payment. With a beginning in 2014, Giift today reaches 50k+ programs across 55+ countries and over 100m users. With our headquarters in Singapore, we have opened additional offices in New York, London, Singapore, Wuhan, Nairobi, Dubai, Jakarta, New Delhi, and Colombo. 
Staying true to our pioneering ideology, Giift is continuously setting new benchmarks for the industry.

Discover Giift's AI-powered loyalty and rewards infrastructure designed to boost business growth and customer engagement.

Led Product and Growth efforts and contributed directly to the company's  $1M- $5M revenue journey.

Darwinbox is funded by Salesforce Ventures, Sequoia, and now a unicorn.

Microsoft

Endiya Partners

3one4 Capital

JG Digital Equity Ventures

SCB 10X

State Bank of India

Peak XV Partners

Lightspeed India

Kuber Technologes

Indorama Group Investments

QED Innovation Labs

Mala Gaonkar

Sunil John

Jassimalseddiq

Salesforce

Hyde Ventures

Harish Group

Antares Capital

Cobalt Capital

Redwood Trust

Startupxseed Ventures

Tracxn Labs

Devi Prasad Gadiraju

Toshan Tamhane

Debdeep Sengupta

Sequoia Capital

SAB Holding

Allana

iLabs

The Orion Fund

K3 Ventures

Avaana Capital Advisors

Ephesus Capital

Hpry Holdings

QRG Investments and Holdings

Vambery Assets

Lco S1

Cloud-based platform for HRMS suite. It offers tools for payroll management, core HR, employee engagement, talent management, onboarding, recruitment, expense management, rewards & recognition, etc. It also allows users to manage time, attendance, leave, vacations, insights, etc.

Cloud-based platform offering end-to-end HR operations management solutions

Managed a team of 5 Sales and Growth reps and closed multiple accounts which led to a 10X increase in client base with $1BN annual GMV.

Happay is funded by Sequoia and is now acquired by CRED.

Built an incubator with Google to help early-stage startup founders, create, commercialize and raise investments for technology ventures.

Managed and built a network of top tech Angel Investors to help founders with seed capital, build MVP and reach from 0-1 stage.

Kleiner Perkins

Jeff Bezos

David Cheriton

Ram Shriram

Andy Bechtolsheim

Asha Jadeja Motwani

Tugboat Ventures

Sherpalo Ventures

DFJ Growth

Plug and Play Tech Center

Western Technology Investment

Data Point Capital

Dot Edu Ventures

Designer Fund

NUMA

Signatures Capital

Cota Capital

Steelhead Ventures

Mobile10x

Public Investment Fund

Slayton Capital

Greyrock Investments

Siddhi Capital

Liso Venture

Developer of a keyword-based search engine platform. It enables users to search for various information like web pages, pictures, news, weather condition report, and files by providing keywords in the search bar. It uses a page rank algorithm to search and organize results for users. It also offers various features like voice-enabled search which makes challenged people access the platform and multi-lingual access. Its application is available for Android and iOS devices.

Developer of a keyword-based search engine platform

- Built and sold a food-tech venture in an all-cash deal.
- Built Swarn Amrit: Edible gold delicacy gifting business.
- Built EmbedLearn: An ed-tech startup to solve for quality education among the young K-12 segment

Staff Product Manager at ServiceNow

Vaibhav Goel