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Vidhi Tanna
Launching and scaling products
About
Vidhi Tanna is a dedicated and results-driven professional with over 8 years of experience in building and expanding entrepreneurial companies. She has a passion for hospitality and has experience in launching products in emerging markets and scaling up from scratch. Currently, Vidhi is a Senior Program Manager at Hungerbox, India's largest B2B food tech company backed by Paytm. Her role involves launching new products and developing strategies for scaling operations in Mumbai. Prior to Hungerbox, Vidhi worked as a Business Program Manager at Paytm, where she was responsible for strategy for loyalty/CRM solution and consumer growth team. She also worked as a Partner Management Specialist at Zomato, where she managed and serviced an elite portfolio of selective high billing enterprise accounts with a yearly revenue of $120,000+. Vidhi was instrumental in migrating clients to new app versions, delivering over 1 million monthly impressions with ~8% CTR across 80 restaurants using new version of targeted ad products & market-specific strategies. She also worked on the Zomato pay project, targeted high traffic restaurants, achieved 1.2x of the target at increased take rates (4%), helping the company earn more revenue and showcasing better ad conversions. Vidhi also reduced contract churn rate by redesigning mandatory contractual practices such as minimum lock-in period and minimum targeted ad inventory to reduce contract lapses by 32%. Vidhi holds an MBA in Technology Management from NMIMS and a Bachelor's degree in Technology from the same institution. She is extremely passionate about building and expanding entrepreneurial companies and has undertaken various projects that involve coordinating with different stakeholders. Her experience in launching products in emerging markets and scaling up from scratch makes her a valuable asset to any organization.
Education Overview
Companies Overview
• paytm
• hungerbox
• zomato
• bizongo
• uco bank
• hdfc bank
• exponential service and consultancy solutions
• blue star limited
Experience Overview
9.6 Years
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